A quoi r vent les algorithmes Nos vies l heure
Google, Facebook, Amazon, mais aussi les banques et les assureurs : la constitution d'énormes bases de données (les " big data ") confère une place de plus en plus centrale aux algorithmes. L'ambition de ce livre est de montrer comment ces nouvelles techniques de calcul bouleversent notre société. À travers le classement de l'information, la personnalisation publicitaire, la recommandation de produits, le ciblage des comportements ou l'orientation des déplacements, les méga-calculateurs sont en train de s'immiscer, de plus en plus intimement, dans la vie des individus. Or, loin d'être de simples outils techniques, les algorithmes véhiculent un projet politique. Comprendre leur logique, les valeurs et le type de société qu'ils promeuvent, c'est donner aux internautes les moyens de reprendre du pouvoir dans la société des calculs. Dominique Cardon est sociologue au Laboratoire des usages d'Orange Labs et professeur associé à l'université de Marne-la-Vallée (LATTS). Avec La Démocratie Internet (Seuil, 2010) et de nombreux articles, il s'est imposé comme l'un des meilleurs spécialistes du numérique et d'Internet.
The Filter Bubble
An eye-opening account of how the hidden rise of personalization on the Internet is controlling-and limiting-the information we consume. In December 2009, Google began customizing its search results for each user. Instead of giving you the most broadly popular result, Google now tries to predict what you are most likely to click on. According to MoveOn.org board president Eli Pariser, Google's change in policy is symptomatic of the most significant shift to take place on the Web in recent years-the rise of personalization. In this groundbreaking investigation of the new hidden Web, Pariser uncovers how this growing trend threatens to control how we consume and share information as a society-and reveals what we can do about it. Though the phenomenon has gone largely undetected until now, personalized filters are sweeping the Web, creating individual universes of information for each of us. Facebook-the primary news source for an increasing number of Americans-prioritizes the links it believes will appeal to you so that if you are a liberal, you can expect to see only progressive links. Even an old-media bastion like The Washington Post devotes the top of its home page to a news feed with the links your Facebook friends are sharing. Behind the scenes a burgeoning industry of data companies is tracking your personal information to sell to advertisers, from your political leanings to the color you painted your living room to the hiking boots you just browsed on Zappos. In a personalized world, we will increasingly be typed and fed only news that is pleasant, familiar, and confirms our beliefs-and because these filters are invisible, we won't know what is being hidden from us. Our past interests will determine what we are exposed to in the future, leaving less room for the unexpected encounters that spark creativity, innovation, and the democratic exchange of ideas. While we all worry that the Internet is eroding privacy or shrinking our attention spans, Pariser uncovers a more pernicious and far- reaching trend on the Internet and shows how we can- and must-change course. With vivid detail and remarkable scope, The Filter Bubble reveals how personalization undermines the Internet's original purpose as an open platform for the spread of ideas and could leave us all in an isolated, echoing world.
This book is a collection of chapters written by experts on various aspects of big data. The book aims to explain what big data is and how it is stored and used. The book starts from the fundamentals and builds up from there. It is intended to serve as a review of the state-of-the-practice in the field of big data handling. The traditional framework of relational databases can no longer provide appropriate solutions for handling big data and making it available and useful to users scattered around the globe. The study of big data covers a wide range of issues including management of heterogeneous data, big data frameworks, change management, finding patterns in data usage and evolution, data as a service, service-generated data, service management, privacy and security. All of these aspects are touched upon in this book. It also discusses big data applications in different domains. The book will prove useful to students, researchers, and practicing database and networking engineers.
Inconscient et algorithmes
L'inconscient, non opératoire et inutile, est relégué au musée des curiosités par le moderne algorithme qui promeut l'utilisation maximale de notre capital humain. Le structuralisme et ses variantes psychanalytiques prônent l'idéal mathématique, rejettent l'émotionnel et se réclament de la linguistique structurale. Mais pouvons-nous vraiment réduire le désir et la religion à des symboles formalisables ? Et que devient la pure causalité psychique ?
We live in the age of Computer Business Systems (CBSs)—the highly complex, computer-intensive management programs on which large organizations increasingly rely. In Mindless, Simon Head argues that these systems have come to trump human expertise, dictating the goals and strategies of a wide array of businesses, and de-skilling the jobs of middle class workers in the process. CBSs are especially dysfunctional, Head argues, when they apply their disembodied expertise to transactions between humans, as in health care, education, customer relations, and human resources management. And yet there are industries with more human approaches, as Head illustrates with specific examples, whose lead we must follow and extend to the mainstream American economy. Mindless illustrates the shortcomings of CBS, providing an in-depth and disturbing look at how human dignity is slipping as we become cogs on a white collar assembly line.
A groundbreaking manifesto about what our nation’s top schools should be—but aren’t—providing: “The ex-Yale professor effectively skewers elite colleges, their brainy but soulless students (those ‘sheep’), pushy parents, and admissions mayhem” (People). As a professor at Yale, William Deresiewicz saw something that troubled him deeply. His students, some of the nation’s brightest minds, were adrift when it came to the big questions: how to think critically and creatively and how to find a sense of purpose. Now he argues that elite colleges are turning out conformists without a compass. Excellent Sheep takes a sharp look at the high-pressure conveyor belt that begins with parents and counselors who demand perfect grades and culminates in the skewed applications Deresiewicz saw firsthand as a member of Yale’s admissions committee. As schools shift focus from the humanities to “practical” subjects like economics, students are losing the ability to think independently. It is essential, says Deresiewicz, that college be a time for self-discovery, when students can establish their own values and measures of success in order to forge their own paths. He features quotes from real students and graduates he has corresponded with over the years, candidly exposing where the system is broken and offering clear solutions on how to fix it. “Excellent Sheep is likely to make…a lasting mark….He takes aim at just about the entirety of upper-middle-class life in America….Mr. Deresiewicz’s book is packed full of what he wants more of in American life: passionate weirdness” (The New York Times).
Phishing for Phools
Ever since Adam Smith, the central teaching of economics has been that free markets provide us with material well-being, as if by an invisible hand. In Phishing for Phools, Nobel Prize–winning economists George Akerlof and Robert Shiller deliver a fundamental challenge to this insight, arguing that markets harm as well as help us. As long as there is profit to be made, sellers will systematically exploit our psychological weaknesses and our ignorance through manipulation and deception. Rather than being essentially benign and always creating the greater good, markets are inherently filled with tricks and traps and will "phish" us as "phools." Phishing for Phools therefore strikes a radically new direction in economics, based on the intuitive idea that markets both give and take away. Akerlof and Shiller bring this idea to life through dozens of stories that show how phishing affects everyone, in almost every walk of life. We spend our money up to the limit, and then worry about how to pay the next month's bills. The financial system soars, then crashes. We are attracted, more than we know, by advertising. Our political system is distorted by money. We pay too much for gym memberships, cars, houses, and credit cards. Drug companies ingeniously market pharmaceuticals that do us little good, and sometimes are downright dangerous. Phishing for Phools explores the central role of manipulation and deception in fascinating detail in each of these areas and many more. It thereby explains a paradox: why, at a time when we are better off than ever before in history, all too many of us are leading lives of quiet desperation. At the same time, the book tells stories of individuals who have stood against economic trickery—and how it can be reduced through greater knowledge, reform, and regulation.
The Rise of the Creative Class Revisited
A provocative new way to think about why we live as we do today-and where we might be headed. Initially published in 2002, The Rise of the Creative Class quickly achieved classic status for its identification of forces then only beginning to reshape our economy, geography, and workplace. Weaving story-telling with original research, Richard Florida identified a fundamental shift linking a host of seemingly unrelated changes in American society: the growing importance of creativity in people's work lives and the emergence of a class of people unified by their engagement in creative work. Millions of us were beginning to work and live much as creative types like artists and scientists always had, Florida observed, and this Creative Class was determining how the workplace was organized, what companies would prosper or go bankrupt, and even which cities would thrive. In The Rise of the Creative Class Revisited, Florida further refines his occupational, demographic, psychological, and economic profile of the Creative Class, incorporates a decade of research, and adds five new chapters covering the global effects of the Creative Class and exploring the factors that shape "quality of place" in our changing cities and suburbs.
To Save Everything Click Here
To Save Everything, Click Here, the new book by the acclaimed author of The Net Delusion, Evgeny Morozov, is a penetrating look at the shape of society in the digital age, of the direction in which the 21st Century may take us, and of the alternate paths we can still choose Our society is at a crossroads. Smart technology is transforming our world, making many aspects of our lives more convenient, efficient and - in some cases - fun. Better and cheaper sensors can now be embedded in almost everything, and technologies can log the products we buy and the way we use them. But, argues Evgeny Morozov, technology is having a more profound effect on us: it is changing the way we understand human society. In the very near future, technological systems will allow us to make large-scale and sophisticated interventions into many more areas of public life. These are the discourses by which we have always defined our civilisation: politics, culture, public debate, morality, humanism. But how will these discourses be affected when we delegate much of the responsibility for them to technology? The temptation of the digital age is to fix everything - from crime to corruption to pollution to obesity - by digitally quantifying, tracking, or gamifiying behaviour. Yet when we change the motivations for our moral, ethical and civic behaviour, do we also change the very nature of that behaviour? Technology, Morozov proposes, can be a force for improvement - but only if we abandon the idea that it is necessarily revolutionary and instead genuinely interrogate why and how we are using it. From urging us to drop outdated ideas of the internet to showing how to design more humane and democratic technological solutions, To Save Everything, Click Here is about why we should always question the way we use technology. 'A devastating exposé of cyber-utopianism by the world's most far-seeing Internet guru' John Gray, author of Straw Dogs 'Evgeny Morozov is the most challenging - and best-informed - critic of the Techno-Utopianism surrounding the Internet. If you've ever had the niggling feeling, as you spoon down your google, that there's no such thing as a free lunch, Morozov's book will tell you how you might end up paying for it' Brian Eno 'This hard-hitting book argues people have become enslaved to the machines they use to communicate. It is incisive and beautifully written; whether you agree with Morozov or not, he will make you think hard' Richard Sennett, author of Together Praise for The Net Delusion: 'Gleefully iconoclastic . . . not just unfailingly readable: it is also a provocative, enlightening and welcome riposte to the cyberutopian worldview' Economist 'A passionate and heavily researched account of the case against the cyberutopians . . . only by becoming "cyberrealists" can we hope to make humane and effective policy' Bryan Appleyard, New Statesman 'Piercing . . . convincing . . . timely' Financial Times Evgeny Morozov is the author of The Net Delusion: The Dark Side of Internet Freedom (which was the winner of the 2012 Goldsmith Book Prize) and a contributing editor for The New Republic. Previously, he was a visiting scholar at Stanford University, a Scwhartz fellow at the New America Foundation, a Yahoo fellow at the Institute for the Study of Diplomacy at Georgetown, and a fellow at the Open Society Foundations. His monthly column on technology comes out in Slate, Corriere della Sera, El Pais, Frankfurter Allgemeine Zeitung and several other newspapers. He's also written for the New York Times, The Economist, the Wall Street Journal, the Financial Times and the London Review of Books.
Quelle sera la protection sociale des Fran ais en 2025
Ce livre d'entretiens avec des dirigeants et spécialistes de l'Assurance et de la Protection sociale est inédit. Pour la première fois, plus de vingt dirigeants s'expriment sur le présent et l'avenir de la Protection sociale en France. Notre modèle de Protection sociale ne correspond plus à une société marquée par le chômage de masse, le vieillissement de la population, l'augmentation des coûts de la santé et la révolution digitale. Répondre aux besoins de protection des citoyens constitue un défi majeur. Ces analyses de dirigeants nous offrent donc un éclairage précieux sur un sujet essentiel au devenir de nos démocraties libérales.